PowerTorque reviews the North American Commercial Vehicle Show at Atlanta, Georgia.
It’s a double celebration for Daimler Truck North America as 2017 signals two significant anniversaries in North America: 75 years of Freightliner Trucks and 50 years of Western Star Trucks.
Since their founding days in 1942 respectively 1967, Freightliner and Western Star have put a total of about 3,200,000 trucks on the road. In the first half of 2017, Daimler Trucks has brought 42,300 units to market. DTNA leads the market in classes 6-8 with a market share of 40.2 percent in the NAFTA region – a testament to the high popularity its trucks enjoy with its customers.
Roger Nielsen, President and CEO of DTNA: “We have a portfolio of brands that, while very diverse, share a strong legacy of innovation and customer focus. In the past decades we have strengthened our position as the undisputed market leader – and as we celebrate our past, we’re looking forward to building even more perfect trucks in the future.”
Throughout the four-day show DTNA‘s 70,000-square-foot booth will feature interactive displays and top-selling vehicles from Freightliner Trucks, Western Star Trucks, Fuso Trucks, Mercedes-Benz Vans and Thomas Built Buses. Additionally, Detroit components, safety and telematics software demonstrations, financing services from Daimler Trucks Financial, and Aftermarket parts will be showcased. Among the highlights at the DTNA booth will be:
A special-edition new Cascadia marking Freightliner’s 75th anniversary was joined on the stand by the debut of the new Cascadia mid-roof XT . Western Star continued celebrating 50 years of legendary awesomeness by displaying its 5700 XE, 4700 and 4900 truck models, each featuring this year’s Limited Edition 50th Anniversary appearance package and the latest productivity, technology and safety enhancements.
Freightliner Trucks announced six new severe duty product options: the Allison 4700 Rugged Duty Series (RDS) automatic transmission, LifeGuard RollTek® seats, improved routing and clipping, LED headlights in the M2 106 and M2 112, Bendix Tire Pressure Monitoring and the 122SD auto hauler package. In addition, all three vocational trucks featured in the Freightliner Trucks booth at the North American Commercial Vehicle (NACV) show are equipped with Detroit engines.
Mack Trucks debuted its powerful, aerodynamic and comfortable new Mack Anthem™ highway model during the inaugural 2017 North American Commercial Vehicle Show in Atlanta, Georgia.
Mack also announced that Bendix Wingman Fusion, a camera- and radar-based driver assistance solution, comes standard on all Anthem models. Fusion provides collision mitigation, adaptive cruise control and lane departure warning, assisting drivers in staying safe on the highway.
Wingman Fusion is installed at Lehigh Valley Operations in Macungie, Pennsylvania, where all Mack truck models for North America and export are assembled. Fusion gathers input through radar, camera and the braking system, enabling multisystem integration and intelligent communication among components. This helps improve safety on the highways.
“We launched the Mack Anthem less than two weeks ago, and already we’ve received numerous inquiries from dealers and customers, all liking what they see,” said Jonathan Randall, senior vice president of sales for Mack Trucks North America. “The Anthem is unique and bold, but also aerodynamic, spacious and fuel-efficient. We believe these features offer improved total cost of ownership to our customers, including assisting them in attracting and retaining drivers.”
Volvo Trucks North America debuted at the North American Commercial Vehicle Show its new interiors for the Volvo VHD series, bringing exceptional driver comfort and productivity features to its vocational lineup. Volvo VHD 300 daycab and VHD 400 regional sleeper model interiors feature LED lighting, and extensive connectivity points to support a driver’s daily work. Extensive new seating choices, optimized ergonomics and driver convenience features make the VHD series the most comfortable, driver-centric vocational truck Volvo has offered North America.