April truck sales sees heavy duty shake-up continue

The T-Mark figures for April 2025 truck sales are in, with the heavy hitters staying dominant despite some shuffling on the podium.

Overall, 3416 trucks and vans were sold for the month. This is down from both March’s numbers (4125 sold) and April 2024 (4043).

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Isuzu continued its market dominance as the number one truck seller for the month (992), with nearly half of that thanks to its commanding lead in light duty sales once again.

Rounding out the top sellers for April were Hino (340), Kenworth (271), Fuso (242) and Volvo (184).

Heavy duty

Volvo has still not been able to quite find its footing in the second quarter of 2025, maintaining third spot in heavy duty sales with 183 sales, falling further behind Isuzu (208) and Kenworth (271).

Kenworth has increased its lead at the top with 1037 trucks sold in the year-to-date, with Isuzu behind on 797 and Volvo on 752.

Other major sellers included Scania (70), Hino (69), Mercedes-Benz (56), Fuso (54) and Mack (53). With the recent release of the XG+, DAF has also sold 46 trucks in April, with 140 for the year.

There were a total of 1110 heavy duty trucks sold in April, down from 1363 in March and well down on the 1550 sold in April last year.

Medium duty

Isuzu keeps finding success in the medium duty range, selling 297 trucks in April for a market share of 49.5 per cent, in line with its 49.1 per cent market share of the sector for the YTD.

Hino has kept up its momentum with 213 sales, making it 748 medium duty trucks total sold. Fuso is a distant third for the month, selling 65 trucks.

Light duty

The light duty market was, as always, dominated by Isuzu. The truck market leader sold 487 light duty trucks for a massive 55.8 per cent market share for the month, with a small drop from 523 sold in March.

Fuso was a far off second with 123 light duty trucks, followed by Iveco (61), Fiat (59), Hino (58) and Renault (41).

It was a significant decrease overall in light duty sales compared with April 2024, with just 872 trucks sold compared to 1148 this time last year.